ISM 2012

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ISM 2012
ISM is the world's biggest and most important confectionery trade fair. With more than 1.494 exhibitors and 32.452 trade visitors from all over the world, ISM offers sweets and biscuit products for different target groups. Organized every year by Kölnmesse GmbH, ISM gives an overview of the latest developments of the entire confectionery world.

Topics at ISM
• Cocoa, chocolate and chocolate products

• Biscuits

• Snack Items

• Sugar Confectionery

• Ice Cream and marzipan products

Why visit the México booth?
Mexico is one of the biggest markets for confectionery products in the world, not only in terms of consumption but also looking on the production side. Mexican sweets and biscuits launched in the past years many new markets, especially because of the following reasons: price, quality and the huge variety. In 2013, the Mexican confectionery market will be worth $ 3.6 billion, an increase of 12.2% since 2008. The strongest federal entity confectionery production is Jalisco, home to about 35% of national production, which represents an important point for the development and growth of the sector. Not only have the huge exports in the confectionery sector made Mexico an attractive global business partner. Mexico also realized a surplus of 3.016 billion dollars in the commercial balance during the year 2010. Mexico provides certainty for investment and investors, preferential access to most important world markets including EU, U.S. and Japan, access to global suppliers and macroeconomic stability and growth.

Mexico is an attractive investment destination in the confectionery sector:
• Excellent Strategic Position: Due to the country's size, its diversity of climate and its geographical proximity to one of the world's largest national economies, the U.S.A., Mexico has a central position regarding agricultural exports. Mexico has big agricultural clusters of which many Mexican confectionery producers can take advantage of by using the outcomes as ingredients for their products. Using short transport ways allows them to reduce costs and use fresh ingredients. According to data from Confectionery (ICA), Mexico is among the top 20 exporters of confectionery.

• Political Support: Mexico has signed 12 trade agreements with 44 countries, among them the North American Free Trade Agreement (NAFTA), the Free Trade Agreement between Mexico and the European Union (MEUFTA) and the Free Trade Agreement between Mexico and the European Free Trade Association (EFTA) which allow its access to one billion consumers''.

• Qualified Labor: Numerous state and non-state university guarantee high-qualified professionals. In Mexico there are more than 750,000 engineers trained for the industry and the careers of Agronomy, Food Engineering and Food Chemistry are available in more than 30 universities in the country. Also, there are alliances in our country between industry and academy.

The booth of México during the ISM will be located in hall 02.2, stand: E016a. Mexican companies of the confectionery sector as well as ProMéxico will participate in the fair.

If you would be interested in meeting with us PLEASE REGISTER HERE as soon as possible or send us a mail to: [mailto:gisela.sigmund@promexico.gob.mx gisela.sigmund@promexico.gob.mx]

Mexican Companies at ISM 2012
Bremen

Canel’s Productos Karla S.A. de C.V. Dulces Vero

Chocolates Turín Grupo Industrial Michel [http://www.montes.com.mx/ Montes y Cía. S.A. de C.V.]

Michel Trade

Paletas Mara

Procesadora de Alimentos Cale.

Super Packing TKT S.A. de C.V.

YummyEarth

Mexican Networking Cocktail
The Mexican Networking Cocktail will take place at the Mexican Pavillion placed in Hall 2.2 Aisle E No. 18 / Aisle D No. 19, on Tuesday 31, January 2012 from 4:30 to 6:00 pm. We cordially invite you to find interesting business opportunities blended with a Tequila Tasting. You can easy make good business relationships.

Also within this tasting you will learn the different properties and qualities of our national product.

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